Charlotte Hawkins joins Strictly's Catherine Tyldesley and Katie Piper to support this year's Give Up Clothes for Good campaign to help more children and young people survive cancer.
This year’s TK Maxx campaign – which is now celebrating it’s 15th anniversary – encourages customers to donate clothes to help more children survive cancer and mark Childhood Cancer Awareness Month.
Charlotte Hawkins, said, ‘I really wanted to get involved in this year’s campaign as cancer has affected my family and so I was keen to support the invaluable work the Give Up Clothes for Good initiative delivers.’
Photographer, Jason Bell, a long-term supporter of the campaign, captured stars Katie Piper, Charlotte Hawkins, Catherine Tyldesley, Jessie Buckley and Nadia Forde recreating the iconic 70s and 80s era, whilst sorting through piles of clothing in an underground London warehouse. All the stars will be donating their outfits from the photoshoot to help raise awareness and funds to support life-saving research into cancers affecting children and young people.
And Katie Piper, is no stranger to the cause. She said, ‘I am supporting the campaign again this year as the work they do for Cancer Research UK is so important and extremely close to my heart. I have seen first-hand the effects cancer can have on both the person and their family around them so the work they do is integral to beating cancers. We have come so far but there are still improvements to be made and this is such a simple way to help – just donate your pre-loved clothes to any TK Maxx store and they will do the rest!’
Since 2004 the store has raised over ￡32.5 million for Cancer Research UK’s work into children’s and young people’s cancers. The Give Up Clothes for Good campaign, which launched in 2004, also provides an environmental benefit through the re-use and recycling of goods. Customers have helped in the collection of over 1.5 million bags of clothing and household goods.e
In addition the store is funding the new Cancer Research UK for Children & Young People Children’s Brain Tumour Centre of Excellence, which is improving how drugs are developed for children with brain tumours.
Caro Evans, Director of Partnerships at Cancer Research UK, added, ‘It’s truly incredible to see what Give Up Clothes for Good has achieved over the last 15 years, and we’d like to extend a huge thank you to TK Maxx associates and customers for their support.’
Join these celebs and support the Give Up Clothes for Good in support of Cancer Research UK for Children & Young People. You can help more children and young people survive cancer by donating a bag of pre-loved quality clothes, accessories and homeware to your local TK Maxx store. Visit TKMaxx for more information.